This is the first paragraph of your landing page. You want to grab the visitors attention and describe a commonly felt problem that they might be experiencing. Try and relate to your target audience and draw them in.In this guide you will learn:
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Explain why users will want to fill out the form
Keep it short and sweet.
This list should be easily scannable
This is the final sentence or paragraph reassuring the visitor of the benefits of filling out the form and how their data will be safe.